I do wonder at times if some Twitter users have any time to get
any work done. Several of the more prolific ones that I follow
swear they spend no more than 30 minutes a day on Twitter, but
I really find that hard to believe. Many times it seems they
are twittering just to say something, like "Good morning
Twitterverse" when they begin their day, give more details than
I want to know about what they had for lunch, what their children
said to them, or when they take a nap.
I realize that this is part of the "like, know, and trust"
process that enables people to get to know each other, but
sometimes it's simply too much information..LOL. I'm
Twittering primarily to market my business. Consequently, I try
and limit my personal twitters to no more than 2 per day. My
clients, who create Twitter accounts for marketing, as well,
tell me, "I'm signed up. Now what in the world do I Twitter
about? How do I market my business with this tool?" Here are 10 strategies that I use regularly to market my
business and my expertise via Twitter. Remember, you have only
140 characters for your tweet (Twitter post). 1. How you're helping clients. Talk about specific ways that
your business helps clients and use their Twitter ID if you
have their permission, i.e. "Just finished @clientname brainstorm
great Internet marketing plan for 2009" or "Finally finished
setting up Quickbooks for local hardware store -- now they can
invoice their clients" 2. What you're doing in your own business. This is a perfect
time to tell others when you're blogging, writing an article,
creating your weekly ezine, recording your podcast, i.e. "Had
great interview with Jane Smith today on speaking to grow your
biz. Great ideas! Subscribe to podcast & listen here "
3. Useful tool or resource you've found. I run across these all
the time in my daily activities, and Twitter is a perfect place
to share,. i.e. "Found great new Firefox plug-in to monitor &
check multiple Gmail accounts at same time at " or
"Read great blog post on working at home with kids under 5 at
(URL here)" 4. Ask a question. Need some ideas or some quick brainstorming?
Twitter is an ideal place to gather opinions, i.e. "Help!
Desperately seeking new laser printer. Recommendations?" or "How
do I find training organizations online?"
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Online Business Manager and Online Business Coach Donna Gunter
helps independent service professionals learn how to automate
their businesses, leverage their expertise on the Internet, and
get more clients online. To claim your FREE gift, TurboCharge
Your Online Marketing Toolkit, visit her site at
http://www.OnlineBizU.com . Follow Donna on Twitter:
http://twitter.com/donnagunter
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